The AI Content Marketing Audit is part of the AI module ecosystem. It provides comprehensive AI-powered content marketing analysis for Drupal content, evaluating multiple marketing factors including usability, knowledge level, actionability, accuracy, business value, messaging, and brand voice fit.
The module's analysis framework is inspired by the principles outlined in "Content Strategy for the Web" by Kristina Halvorson and Melissa Rach, the go-to content strategy handbook that helps organizations realize the value of content while planning for its long-term success.
Features
- Multi-factor marketing analysis:
- Quantitative factors (scored -1.0 to 1.0)
- Qualitative factors (categorical classification)
- Customizable factor weight and ordering
- Pre-configured marketing factors:
- Usability - Content ease of understanding and action
- Knowledge Level - Expertise and authority demonstration
- Actionability - Clear next steps and actionable insights
- Accuracy - Factual correctness and currency
- Business Value - Support for business goals and stakeholder value
- Messaging - Clarity, compelling nature, and consistency
- Brand Voice Fit - Alignment with brand guidelines
- Factor management interface for adding/editing/deleting custom factors
- Visual gauge displays for quantitative factor scores
- Batch processing for analyzing existing content
- Integration with the Analyze framework
- Views integration with colored tables for reporting
Post-installation
- Configure AI provider settings at /admin/config/ai/providers
- Manage audit factors at /admin/config/analyze/content-marketing-audit
- Enable/disable the analyzer per content type at /admin/config/content/analyze-settings
- Configure permissions at /admin/people/permissions#module-analyze_ai_content_marketing_audit
- Access content marketing audit through the Analyze tab on content
- Run batch analysis at /admin/config/analyze/content-marketing-audit/batch
Additional requirements
This module requires: