This module is part of the AI module ecosystem and included in DXPR CMS.

Professional Content Marketing Analysis Powered by AI

Transform your content strategy with comprehensive AI-powered marketing analysis based on proven content strategy principles, evaluating seven critical factors that drive engagement and business results.

You need Content Marketing Audit if

• You want data-driven insights into your content's marketing effectiveness
• Your content performs inconsistently and you need to identify why
• You need systematic evaluation of large content volumes
• You want to benchmark content against proven marketing principles

Comprehensive Marketing Analysis

• Dual Analysis Approach

  Multi-factor marketing analysis with both quantitative scoring (-1.0 to 1.0) and qualitative categorical classification, with customizable factor weighting and ordering.

• Seven Core Marketing Factors

  Pre-configured analysis dimensions based on content strategy best practices:

  • Usability - Content ease of understanding and action
  • Knowledge Level - Expertise and authority demonstration
  • Actionability - Clear next steps and actionable insights
  • Accuracy - Factual correctness and currency
  • Business Value - Support for business goals
  • Messaging - Clarity and consistency
  • Brand Voice Fit - Alignment with brand guidelines
• Flexible Factor Management

  Intuitive admin interface for adding, editing, and deleting custom marketing factors to match your organization's needs.

• Enterprise Batch Processing

  Efficiently analyze large volumes of existing content with intelligent batch processing capabilities and visual reporting.

Getting Started

1. Configure AI provider settings at /admin/config/ai/providers
2. Manage audit factors at /admin/config/analyze/content-marketing-audit
3. Enable/disable the analyzer per content type at /admin/config/content/analyze-settings
4. Configure permissions at /admin/people/permissions#module-analyze_ai_content_marketing_audit
5. Access content marketing audit through the Analyze tab on content
6. Run batch analysis at /admin/config/analyze/content-marketing-audit/batch

Additional requirements

This module requires:

• Analyze module
• AI module with a configured provider
• Views Color Scales module (provides colored tables for report page)